

📖 Keynotes:
Build
Extend
Attract
Innovate
If you prefer a straightforward viewing experience, here's all the conference videos in a convenient YouTube playlist:
And below ⬇️ you will find these same videos accompanied by their supplementary materials such as PowerPoint slides and relevant links + additional conference related information.

📆 Thursday, 28 September 2023
🕓 9:00 AM – 1:30 PM (PT)
Zapier’s virtual user conference, ZapConnect, brings together our talented community of customers, partners, and industry experts to help you do even more with automation. Our half-day event will help you inspire your team, move your work forward, and set your organization up for success.
GoogleDrive Video (temporary) – to be replaced by YouTube video…
This Zapier Events Code of Conduct applies to all who register, post, and engage in Zapier events. By participating in Zapier events, you have read and accepted this Code of Conduct, which may be updated from time to time. We expect attendees to:
We're here to help each other get better. Provide words of encouragement, suggest solutions to existing questions, and maintain a positive attitude regardless of whether someone’s experience is the same or different from your own. Aim for collaboration instead of conflict.
The chat and Q&A are a space for collaboration between attendees. We love feedback on ZapConnect via the provided post-event survey. This helps us stay on topic and maintain a space that fosters clear communication.
Do not spam other attendees with sales pitches or send unsolicited DMs. We're here on a journey of learning and to connect with fellow automators.
Don't use hurtful, harmful, hostile, exclusionary, harassing, threatening, or illegal content or language. The behaviors outlined in our Acceptable Use Policy extend to the event community. Also, don’t impersonate Zapier staff members, speakers/presenters, or anyone else. Offenders will be quickly removed from the event.
Use the appropriate channels, threads, forums, or other provided means of communication for the topic of discussion. This is a community event dedicated to growing as automators and sharing new ideas. Please stay on topic and help maintain a space that fosters clear communication.
Do not request or share personally identifiable info within any public space. All Zapier billing matters are strictly handled through the Zapier Support team only.
Give credit when referring to other people’s work, and do not distribute conversation screenshots or session recordings outside of the event without permission.
Code of Conduct Violations
Violations will be handled on a case-by-case basis and may be subject to a full ban from further participation in the event or future events with or without warning.
To report a violation, please reach out to the Event Help Desk, and our team will be happy to take the conversation to a direct message and review your complaint.
We’ve created this hub chock-full of resources to help you get started, a behind-the-scenes look at how the events team built the chatbot, and other helpful info to serve as inspiration as you start your AI Journey.
GoogleDrive Video (temporary) – to be replaced by YouTube video…
The Events Marketing team set out to see how AI might offer a more personalized experience at this year's ZapConnect using Zapier's Interfaces ChatBot feature. The bot's creator, Lacey, walks through how she created this bot in this video. Test out the bot while you're at it!
Guide Our team wanted to see how using both Zapier and AI could create a personalized recommendation to users on where they could incorporate automation into their work. See for yourself by providing your email, business goals, and app usage info below.
Explore this curated collection of inspiration, tutorials, and tips to help you make the most of your AI workflows.
ZapConnections are an opportunity for attendees to come together around a mutual discussion topic. Here’s a brief video walking through what they are and how you can use them:
GoogleDrive Video (temporary) – to be replaced by YouTube video…
Anyone attending the event can create a ZapConnections lounge around a topic of their choosing and welcome other attendees to join in on the discussion. During the dedicated networking breaks, attendees are encouraged to host or find a ZapConnections lounge on a topic of their choosing and participate in a roundtable-style discussion in the lounge’s Live Forum - a video chat room similar to a virtual meeting.
You can browse and use text-based chat anytime while the platform is open, but you will only be able to join the Live Forum, a video based discussion area, during designated networking breaks.
Helpful tips
Lounge creators aren’t trained moderators, but attendees just like you! Lounges have a limited capacity, set by the creator. If your preferred lounge is full, consider joining another one or even start a new lounge around a similar topic.
Click on the ZapConnections tab on the left-hand navigation bar, then click on the “Create Lounge” button. Add in the following information:
Click Create, and your lounge will be submitted to moderators for review.
Once within the lounge, we recommend using the Activity Stream to post announcements. Encourage attendees to use the right-hand chat to connect before and after your discussion.
Important: Don’t forget to designate the time of your discussion! Attendees will be looking to you, the lounge creator, to lead them in a meaningful conversation.
Need help choosing a topic or coming up with questions to ask?
Use the helpful chatbot to brainstorm!
📆 Friday, 29 Sep
🕓 2:00 AM – 2:30 AM (AEST)
📖 Keynotes
Don't miss ZapConnect's opening keynote with three impactful Zapier leaders—including Zapier CEO Wade Foster. We'll showcase our newest innovations designed to help you outpace ordinary and accelerate your way to success.
🕓30 Minutes
Wade Foster
Wade Foster is the CEO and Co-Founder of Zapier—the leader in easy automation that makes it easier to automate workflows and move data across 5,000+ apps. He is an alumnus of Y Combinator and has degrees in industrial engineering and business administration from the University of Missouri-Columbia.
Chris Geoghegan
Chris “Geo” Geoghegan is the Vice President of Product at Zapier, where he joined as the first Product Manager seven years ago. He had over 12+ years of leading product development and prior to Zapier worked on solar monitoring and charitable giving products. In his free time, you can find him on the water or on the slopes, depending on the season.
Sheryl Soo
Sheryl Soo is Zapier’s VP of New Products & Chief of Staff to the CEO. She is a seasoned design leader with 15+ years working across agency, business consultancy, and client-side, with some of the largest international brands and high-growth startups, including Google and Hootsuite. Outside of work, Sheryl enjoys spending time with her family, playing music, and exploring the outdoors.
📆 Friday, 29 Sep
🕓 2:45 AM – 3:15 AM (AEST)
🔨 Build
Discover how you can maximize customization with Zapier Tables and Interfaces to build unique, powerful workflows. Want to learn more about building custom workflows that cater to your unique needs? This session will walk through how to maximize your customizations with Zapier Tables and Interfaces to send leads to your CRM.
🕓 30 Minutes
Lars Vedø
Lars has been a product manager at Zapier for the last four years and recently focused on new products. Fun fact: he was a paying customer before joining Zapier!
📆 Friday, 29 Sep
🕓 2:45 AM – 3:15 AM (AEST)
🔌 Extend
Get step-by-step instructions on building your own integration. Plus, get insights on how to create user-friendly integrations. Learn how to start building your own integration on the Zapier platform via step-by-step instructions. We'll share valuable insights on how to create user-friendly integrations and automate workflows effortlessly.
🕓 30 Minutes

Zapier
Quick start guide for building apps
Your app can’t do everything. It shouldn’t. Despite every new feature request, the best thing is a clear focus on what makes your app unique. For everything else, there are Zapier integrations. Zapier is the most popular way to automate tasks through customized workflows with 6,000+ web apps. Using Zaps, what we call automated Zapier workflows, Zapier watches for new or updated data in connected apps, then use that data to do tasks in that or other connected apps. Zaps let your app rely on other best-in-class tools to do the extra things your users want, freeing your app to focus on its core features.
Katie Redderson-Lear
She loves technology, learning, and good documentation, and is an unapologetic linguistics nerd.
📆 Friday, 29 Sep
🕓 2:45 AM – 3:15 AM (AEST)
🧲 Attract
Scaling your marketing and sales processes comes with unique challenges. This talk addresses how to make the most out of your resources. Congrats! You finally got the headcount and budget to build out more automated workflows for marketing and sales! This talk sheds light on how to address issues like documentation, handling errors, and team onboarding/offboarding. That way, you can maximize your new resources.
🕓 30 Minutes
Philip Lakin
Philip Lakin is the co-founder and CEO of No Code Ops, a community and automation observability platform dedicated to supporting operations professionals that are reimagining the future of internal innovation with no-code. He was previously the Solutions Architect for National Operations at Compass where he built the onboarding program for over 15,000 real estate agents across the United States.
📆 Friday, 29 Sep
🕓 2:45 AM – 3:15 AM (AEST)
💡 Innovate
Redefine how to communicate Google Ads performance to clients through AI-driven reports and learn how to use AI to break down the information clearly. In this session, we’ll redefine how to best communicate Google Ads performance to clients through AI-driven reports. By sharing OpenAI KPI data, you’ll learn how we request AI to break down the information in a way that is readily understandable for people who are not paid advertising experts.
🕓 30 Minutes
Ryan Blackburn
Ryan Blackburn is the operations manager at Results Grow, a marketing agency specializing in digital advertising in the home services industry.
In his role, he directs communication between internal teams and clients.
Ryan began his career in marketing at the age of 16 and has since managed digital advertising for more than 1,000 companies across the United States and Canada.
Desh Chaudhuri
Desh is a pay-per-click specialist who has assisted hundreds businesses across North America leverage PPC marketing to grow their business. At Results Grow, Desh is the head of the Google Ads department and is responsible for managing the success of 100+ accounts.
Leon Farmer
Leon is an Account Manager at Results Grow. He is focused on Paid Media with the main objective of delivering results for B2C companies using effective marketing strategies & channels.
📆 Friday, 29 Sep
🕓 3:15 AM – 3:30 AM (AEST)
🔨 Build
In this session, we'll explore how you can create powerful and efficient workflows with the apps you already use. Zapier offers over 5,000+ integrations you can use to automate your work. In this session, we'll explore Zapier's pre-built apps in-depth, and show you how to create powerful and efficient workflows with the apps you already use.
🕓 15 Minutes
Erika Satterfield
Erika has been evangelizing Zapier since 2017 when she first learned about the power of APIs. Since then she's worked for Zapier Partners, Experts, and eventually the company itself starting in 2020. Her passions include being a self-professed automation nerd, customer empathy, and collaborating on creative solutions.
📆 Friday, 29 Sep
🕓 3:15 AM – 3:45 AM (AEST)
🔌 Extend
See how Tables and Interfaces helps you go even further. Note: Join this session if you attended the previous session on Interfaces & Tables. Discover how to use Tables and Interfaces to unlock even more automation possibilities. One highlight: How to use AI within your interface.
If you attended the previous session on Interfaces & Tables and want more, this is the follow-up session for you.
🕓 30 Minutes
Luke Thomas
Luke Thomas is the Director of New Products at Zapier. He was the founding PM on Zapier Interfaces and Chatbot. Luke previously was the Founder/CEO of a VC-backed startup called Friday. Outside of work, Luke enjoys hanging out with his family and fully embraces suburban living.
📆 Friday, 29 Sep
🕓 3:15 AM – 3:45 AM (AEST)
🧲 Attract
Learn how to use automation to establish the type of relationships that you need to grow your business at every step of the customer journey. Whether it's providing an accurate quote, routing agreements for signatures, or ensuring timely fulfillment, your agreement processes can make or break customer trust. In this session, you’ll learn how automating upstream and downstream agreement processes can forge a positive relationship with your customers at every step in their journey.
🕓 30 Minutes
Michael Schwab
Michael has over 20 years of experience using eSignature, CLM and AI to create seamless solutions and accelerate the speed of doing business.
📆 Friday, 29 Sep
🕓 3:15 AM – 3:45 AM (AEST)
💡 Innovate
Join SEO pro Danny Richman as he shares how he used AI to build an app to help with dyslexia. Get started with his AI tips and insights. Join SEO expert Danny Richman as he explores the impact of AI and shares how he built an app that helps with dyslexia. With a blend of personal insights and practical tips, the session will demystify AI and help attendees get started with popular tools like ChatGPT. Above all, the session will inspire participants to begin their own AI projects.
🕓 30 Minutes
Danny Richman
Danny is a business consultant, trainer & mentor. Currently solving problems using ML/AI.
📆 Friday, 29 Sep
🕓 3:45 AM – 4:00 AM (AEST)
🔨 Build
Learn how to identify processes ripe for automation. Get the steps and tools you need to turn cumbersome processes (that keep you from scaling your business) into streamlined systems.
🕓 15 Minutes

Zapier
Zapier quick start guide for building apps
Your app can’t do everything. It shouldn’t. Despite every new feature request, the best thing is a clear focus on what makes your app unique. For everything else, there are Zapier integrations. Zapier is the most popular way to automate tasks through customized workflows with 6,000+ web apps. Using Zaps, what we call automated Zapier workflows, Zapier watches for new or updated data in connected apps, then use that data to do tasks in that or other connected apps. Zaps let your app rely on other best-in-class tools to do the extra things your users want, freeing your app to focus on its core features.
David Leszcynski
I am an all-around techie with a focus on building workflows and automations to make life easier! Beyond work, I enjoy photography, gardening, and reading books.
📆 Friday, 29 Sep
🕓 3:45 AM – 4:00 AM (AEST)
🔌 Extend
Learn how Zapier is improving its developer platform. Plus, get insights into new features that make it easier to build and maintain integrations. Such as improved debugging tools and better documentation—which make it easier for developers to build and maintain their integrations.
🕓 15 Minutes

Zapier
How Zapier works
Your app can’t do everything. It shouldn’t. Despite every new feature request, the best thing is a clear focus on what makes your app unique. For everything else, there are Zapier integrations. Zapier is the most popular way to automate tasks through customized workflows with 6,000+ web apps. Using Zaps, what we call automated Zapier workflows, Zapier watches for new or updated data in connected apps, then use that data to do tasks in that or other connected apps. Zaps let your app rely on other best-in-class tools to do the extra things your users want, freeing your app to focus on its core features.
Lisa Chapello
Lisa leads Product for our integration ecosystem, enabling our community of integration partners and third-party developers to create automation magic for our customers. She'd love to talk to you about developer communities, good physics reads, agriculture or trail running.
📆 Friday, 29 Sep
🕓 3:45 AM – 4:00 AM (AEST)
🧲 Attract
Explore how to build systems that put customers first with a centralized RevOps team. That way, it's easier to improve your customer experience. Revenue Operations (RevOps) aligns sales, marketing, and customer success to drive revenue growth and boost customer experiences. Explore how to build systems that put customers first with a centralized RevOps team.
🕓 15 Minutes
Lindsay Rothlisberger
Lindsay leads Revenue Operations at Zapier, where she connects people, systems, and processes to make go-to-market programs successful. She’s worked in B2B marketing and operations for 15 years at both startups and large enterprises. This perspective has helped her find the right balance of process, simplicity, and speed in her approach to problem-solving. Lindsay loves the art and science of creating seamless customer experiences.
📆 Friday, 29 Sep
🕓 3:45 AM – 4:05 AM (AEST)
💡 Innovate
Explore the art of writing effective AI prompts. Learn about tone, natural language processing, and the importance of testing and iteration. To make chatbots truly effective, it's important to craft high-quality prompts that engage customers and accurately capture their needs. This session explores the art of writing effective prompts for AI chatbots. We'll cover topics such as tone and voice, use of natural language processing (NLP), and the importance of testing and iteration.
🕓 20 Minutes
Pete Huang
Pete Huang is the creator of The Neuron, a leading publication about generative AI for modern businesses and professionals. Previously, Pete worked on revenue strategy for software startups like Airtable and WorkOS. He specializes in the intersection of technical developments and relevant takeaways for business minds.
📆 Friday, 29 Sep
🕓 4:30 AM – 4:50 AM (AEST)
📖 Keynotes
Join Sam Altman, Co-founder and CEO of OpenAI, and Wade Foster, Co-founder and CEO of Zapier, for a fireside chat on entrepreneurship, AI, and how they’ll shape our future. They’ll discuss how AI will change the way we work and how it’s impacting how companies of the future will scale.
🕓 20 Minutes
Sam Altman
Sam Altman is the co-founder and CEO of OpenAI, the AI research and deployment company behind ChatGPT and DALL·E. Sam was president of the early-stage startup accelerator Y Combinator from 2014 to 2019. In 2015, Sam co-founded OpenAI as a nonprofit research lab with the mission to build general-purpose artificial intelligence that benefits all humanity. The company remains governed by the nonprofit and its original charter today.
Wade Foster
Wade Foster is the CEO and Co-Founder of Zapier—the leader in easy automation that makes it easier to automate workflows and move data across 5,000+ apps. He is an alumnus of Y Combinator and has degrees in industrial engineering and business administration from the University of Missouri-Columbia.
📆 Friday, 29 Sep
🕓 5:00 AM – 5:15 AM (AEST)
🧲 Attract
Realize your CRM's full potential with automation. In this session, we'll talk about ways you can manage leads efficiently with automation.
🕓 15 Minutes
Dyan Meahl
Dyan Meahl has been working as a Sales Operations Professional for seven years. She has a strong passion for creating new processes and learning new technologies.
📆 Friday, 29 Sep
🕓 5:00 AM – 5:15 AM (AEST)
💡 Innovate
You’ll learn how the Zapier ChatGPT plugin can be used to streamline your workflow and act as your personal Zapier assistant. Explore the Zapier ChatGPT plugin that merges 5,000+ apps with AI-driven chat functionality. You’ll learn how this plugin can be used to streamline your workflow and act as your personal Zapier assistant.
🕓 15 Minutes
Reid Robinson
Reid is a Lead Product Manager at Zapier responsible for AI projects including the ChatGPT Plugin and Zapier's Natural Language Actions API. He previously co-founded cocoNFT and managed Strategic Partnerships at both Zapier and Hootsuite. Outside of work, Reid enjoys playing board games, trying new food, and traveling with his family.
📆 Friday, 29 Sep
🕓 5:00 AM – 5:30 AM (AEST)
🔨 Build
Learn how to use filters and multi-step Zaps to fine-tune workflows. Plus, get insights on how to troubleshoot common issues. Change your automation game with multi-step Zaps. Create more complex workflows that take several tasks off your to-do list at once. Join this session and learn how to use filters to fine-tune workflows and troubleshoot common issues.
🕓 30 Minutes
community.zapier.com
When to Setup a Multi-Step Zap
This article is for you if; You’re new to Zapier and looking for guidance You’re looking to make more complex Zaps You’re simply curious and want to learn all there is to know about Zaps TL;DR: Multi-step Zaps are helpful tools when automating complex tasks by gathering information from...
Pari Nahata
Pari (aka Pratishtha) is a Senior Product Manager at Zapier, based in Melbourne, Australia. She's on a mission to turn the complex to simple, engage in delightful conversations with customers, and embark on thrilling idea jams. When not conquering the product realm, you'll find her painting, improvising, and making the most of Melbourne's brunch scene.
📆 Friday, 29 Sep
🕓 5:00 AM – 5:30 AM (AEST)
🔌 Extend
Learn how to use one of our newest beta features, App Extensions, which makes it easier to create custom actions for public apps. As one of our newest beta features, App Extensions makes it easier for you to create custom actions for public apps. Discover how to use App Extensions and the new AI assistant to create even more custom and personal Zaps.
🕓 30 Minutes
Lisa Orr
Serving as a Senior Product Manager at Zapier, Lisa focuses on the development of App Extensions, drawing upon her wide-ranging experience in healthcare technology, marketing automation, and government technology. Involved in continuous discovery since 2020, her data science knowledge and research skills complement her product management expertise. Lisa holds a Ph.D. from the University of St. Andrews.
📆 Friday, 29 Sep
🕓 5:15 AM – 5:30 AM (AEST)
🧲 Attract
Successful marketing automation requires careful planning and strategic execution, and a deep understanding of best practices. Get insights that will help you find, nurture, and win more leads. Explore the do's and don'ts of marketing automation so you can find, nurture, and win more leads.
🕓 15 Minutes
Lena Yue
Lena manages the marketing operations team at Zapier, where her team’s mission is to connect people, systems, and processes to make marketing easy and effective. With experience in multiple industries, she hopes to use her background to find an equilibrium of simplicity, speed, and scale. Lena is based in Washington, D.C. where she enjoys biking in the city, finding new coffee shops, and avoiding the presidential motorcade.
📆 Friday, 29 Sep
🕓 5:15 AM – 5:30 AM (AEST)
💡 Innovate
Learn to create custom and creative Zaps with AI for Code Steps. That way, you can build more powerful and flexible workflows. This new feature uses AI to turn basic prompts into code snippets. From there, you can build more powerful and flexible ways to automate with Zapier.
🕓 15 Minutes
Maggie Cody
Maggie Cody is a frontend engineer on the Editor team at Zapier. Driven by her passion for creative problem-solving, she consistently strives to develop clean, accessible, and intuitive features that leave a lasting impression on users. Maggie joined Zapier in 2022 and is located in Golden, Colorado.
Ruchira Kulkarni
Hello! 👋 My name is Ruchira, and I'm a Product Manager at Zapier, located in Seattle. I'm passionate about leveraging automation to simplify lives, especially for non-coders. I'm excited to share our work on generating code effortlessly using AI!
📆 Friday, 29 Sep
🕓 5:30 AM – 5:45 AM (AEST)
🔨 Build
Say hello to endless Zap possibilities! In this session, we'll show you how to add custom logic to your workflows so you can automate different actions based on conditions you choose.
🕓 15 Minutes
Caleb Peterson
I'm a husband, father of four, and software engineer with over two decades of experience building user-centered software.
I build people-centric systems which empower, and delight, rather than technology-centric solutions which dehumanize.
Soli Deo Gloria.
📆 Friday, 29 Sep
🕓 5:30 AM – 5:45 AM (AEST)
💡 Innovate
Say hello to optimized workflows! Join this session to see how to embed AI into your tech stack and supercharge it with Zapier. We'll discuss how to use AI to optimize your workflow, automate routine tasks, and deliver personalized customer experiences
🕓 15 Minutes
Owen Colwell
Owen Colwell is the Vice President of Growth at POSH, a dynamic live experience management platform headquartered in New York City. Leveraging his expertise in no-code tools and AI, Owen has revolutionized the growth team's workflows, leading to remarkable results. By automating various processes and maintaining a lean team, he has spearheaded a revenue increase of over 700%. Owen's innovative approach extends from end-user support to outbound sales, utilizing automation and AI at every step.
📆 Friday, 29 Sep
🕓 5:30 AM – 6:00 AM (AEST)
🔌 Extend
In this session, we'll look at how you can use Webhooks to send and receive information using apps that don't currently integrate with Zapier.
🕓 30 Minutes

Zapier
What are webhooks?
You might have seen webhooks mentioned in your apps' settings and wondered if they're something you should use. The answer, in a nutshell, is probably yes. Webhooks are one way that apps can send automated messages or information to other apps. It's how PayPal tells your accounting app when your...
Laurie Rauch
A life-long educator, Laurie is committed to helping people approach technology in a fun and easy to understand way. At Zapier, she has written blog and community posts, hosted webinars for users, and trained new Zapiens to provide technical support. She's currently a Backend Engineer, working on our app integrations. When she’s not finding creative ways to use Zapier, she’s probably watching entirely too much TV, immersed in a good book, or going on long walks with her dog, Oscar.
📆 Friday, 29 Sep
🕓 5:30 AM – 6:00 AM (AEST)
🧲 Attract
In this session, we'll explore how you can personalize your customer experience across touchpoints and channels to drive revenue growth. When you deliver tailored experiences, you enhance customer satisfaction, foster loyalty, and drive revenue growth. In this session, we'll explore how you can personalize your customer experience across touchpoints and channels.
🕓 30 Minutes
Nikki Bown
Nikki Bown is a Product Operations Manager at Zapier focusing on the Voice of Customer program. At Zapier, she rolled out a continuous NPS program and works to tie user feedback to product roadmaps. She also works to bring Product and Go To Market teams closer together with Zapier’s Product Enablement program. She is customer-obsessed, delighted by data, and loves seeing Product teams bring innovative new features to life.
📆 Friday, 29 Sep
🕓 6:00 AM – 6:20 AM (AEST)
🧲 Attract
Learn how Zapier can connect disparate platforms and ensure the most important data is shared quickly and accurately between your teams. Marketing and sales teams live parallel lives. Marketers have trouble understanding whether leads they're creating convert to sales opportunities, and sellers spend too much time hunting for the insights that help them sell better. In this session, learn how Zapier can connect disparate platforms and ensure the most important data is shared quickly and accurately between your teams.
🕓 20 Minutes
Matt Grebow
Matt leads the enterprise marketing program at ServiceTitan. ServiceTitan is a cloud-based software platform built to power trades businesses. The company’s end-to-end solution gives contractors the tools they need to run and grow their business, manage their back office, and provide a stellar customer experience.
📆 Friday, 29 Sep
🕓 6:00 AM – 6:30 AM (AEST)
🔨 Build
Accelerate your way to success with AI and automation. This session will showcase three different ways you can automate OpenAI's GPT-4 with Zapier—specifically, how to increase sales and improve customer satisfaction in a way that scales.
🕓 30 Minutes
Reid Robinson
Reid is a Lead Product Manager at Zapier responsible for AI projects including the ChatGPT Plugin and Zapier's Natural Language Actions API. He previously co-founded cocoNFT and managed Strategic Partnerships at both Zapier and Hootsuite. Outside of work, Reid enjoys playing board games, trying new food, and traveling with his family.
📆 Friday, 29 Sep
🕓 6:00 AM – 6:30 AM (AEST)
🔌 Extend
Want to customize how your customers access Zapier on your site without sacrificing your app’s look, feel, and flow? This session will show you how to use the Partner API to help your customers discover automation possibilities—without ever leaving your app.
🕓 30 Minutes

Zapier
Partner API
The Partner API is the best tool for complete style control over a user’s Zapier experience within your app. Essentially, it lets you customize how you present Zapier within your product without sacrificing your app’s look, feel, and flow. Think of it as a native Zapier integration, helping you showcase your best Zapier-powered workflows where it’s most helpful to your users (within the flow of your tool). You can customize styling, streamline Zap set-up for users, expose relevant Zap information, and more!
Michelle Chu
Hi! I'm a Solutions Engineer with over 5 years of experience building integrations and helping Partners integrate with Zapier. I work with our top partners to implement end-to-end solutions that best fit our mutual users' needs.
Ryan Powell
Ryan Powell is a seasoned Senior Product Manager at Zapier, where he has led platform projects for nearly four years, demonstrating expertise in platform products, APIs, and product management. Prior to Zapier, Ryan held senior PM roles at Sprout Social, Arrive, and Prescient, and spent seven years in technology consulting, serving multinational companies and government agencies.
📆 Friday, 29 Sep
🕓 6:00 AM – 6:30 AM (AEST)
💡 Innovate
Learn how to build AI bots that generate press releases, assess situational brand risks, and give press pitch feedback. Discover how you can build your own AI bots that automatically generate press releases, assess situational brand risks, get feedback on your press pitches, and more.
🕓 30 Minutes
Carly Moulton
Carly is the Head of Community Marketing at Zapier. She previously led the Communications team, which included PR, Social Media, Influencer Marketing, and Customer Advocacy.
📆 Friday, 29 Sep
🕓 6:30 AM – 7:00 AM (AEST)
🔨 Build
🔌 Extend
🧲 Attract
💡 Innovate
Ask your questions and get your answers. Learn about the new Zapier features and integrations through this interactive Q&A session with Zapier's Product team.
🕓 30 Minutes
Amanda Baker
Amanda is a Senior Product Manager at Zapier, where she works with a team of talented engineers and designers to build new products. She has worked in theater, renewable energy, GovTech, and the start-up world. She lives in Sun Prairie, WI with her dog, cat, and husband.
Steph Kley is a Senior Product Manager at Zapier within the New Products group. She is a member of the Zapier Interfaces team where she leads AI Chatbot initiatives. Based in Philadelphia, Steph enjoys spending time with her family and dog, wandering outdoors, and dabbling in various art classes.
Noah is a Group Product Manager at Zapier, working with the teams that own the Zap editor and the infrastructure that runs Zaps. Noah is passionate about delivering features that empower Zapier's customers to build more powerful and reliable Zaps that help them take their business to new heights. He lives in Portland, Oregon with his partner and two adorable dogs.
Taylor Pratt
Taylor Pratt is a Group Product Manager for Zapier’s Integration Platform. Taylor has over a decade of SaaS product management experience and resides in Pittsburgh, PA.
Jane Zhang is a Product Marketing Manager at Zapier, where she leads product launches for our core product and AI program. Prior to Zapier, Jane co-founded an EdTech startup and led product marketing for early-stage software companies. Jane hosts a food sustainability podcast and lives in Boston.
📆 Friday, 29 Sep
🕓 6:30 AM – 7:10 AM (AEST)
🔨 Build
🔌 Extend
🧲 Attract
💡 Innovate
Hear from AI enthusiasts who are excited to talk about how AI can accelerate your marketing and make selling way more personal. AI is a game-changer. But it can be hard to tell what’s hype and what’s actionable. In this session, we’ll discuss how it's transforming the way companies grow while changing customer expectations. Plus, we’ll show how AI can accelerate your marketing and personalize your sales efforts.
🕓 30 Minutes
Kipp Bodnar
Kipp Bodnar is the Chief Marketing Officer of HubSpot, the #1 CRM platform for scaling companies, where he sets HubSpot’s global marketing strategy to drive awareness and demand for HubSpot’s products.
Prior to his role as CMO, Kipp served as Vice President of Marketing at HubSpot, overseeing all demand generation activity worldwide, building out the EMEA and APAC marketing teams, and managing HubSpot’s field marketing, localization, strategic partnerships, and social media efforts.
Kipp serves as a marketing advisor for SaaS companies including SimplyMeasured, InsightSquared and Guidebook. He is also the co-author of “The B2B Social Media Book: Become a Marketing Superstar by Generating Leads with Blogging, LinkedIn, Twitter, Facebook, Email, and More.” Kipp is an industry-leading speaker and blogger and holds a BA in Journalism from Marshall University.
Kieran Flanagan has a proven track record in helping scale-up businesses, from start-ups to enterprise-level, grow their traffic, users, and revenue. Kieran currently works as the CMO for Zapier, responsible for marketing and the self-serve business.
Before that, he was the SVP of Marketing at HubSpot, where he helped the business grow internationally, move to a product-led business, quadrupled its marketing demand, and built out its media team, including the acquisition of 'The Hustle.'
He is also an advisor and investor in early-stage companies and hosts the popular business podcast - Marketing Against the Grain.
May Habib is CEO and co-founder of Writer, a generative AI platform for the enterprise. With proprietary foundation models and a customizable application layer, Writer supports generative AI use cases across marketing, support, product, HR, and more.
ZapConnect 2023